What is a Progressive Web Applications (PWAs)

In addition to improving the experience for event delegates, this new approach delivers big cost savings for organizers. Firstly, PWAs reduce creative workload: it’s not uncommon to produce up to 16 different images for use in the app store. That design time and cost goes away almost entirely when using a PWA.

Secondly, apps downloaded from stores are tightly controlled by their providers. They set the rules and change guidelines whenever they want. The apps they host need to be approved, which can be confusing and time consuming while app providers try to get it right. This also causes uncertainty about when an app can be released, as the time it will take to gain approval is never known upfront. With PWA technology, users simply click on a link and are ready to go, eliminating frustrating delays and unnecessary costs.

Progressive Web Applications (PWAs) are driving down costs and transforming the way organizations build and deliver apps to such an extent that they have changed how we define what an app is. Previously users would have to download an app from the Apple App or Google Play stores and store it on their mobile device. PWAs, however, utilize advancements in browser-based technology to present the same experience and valuable information while removing this significant barrier to use.

A PWA is an app, just like any other, but it uses the web browser (e.g. Safari or Chrome) already installed on a user’s mobile device as a wrapper or shell. Users simply save a link to their home screen where the app appears in exactly the same way as those they have downloaded from a store. PWAs support the same custom branding opportunities, offline mode and rich data display but eliminate the need for timely and costly downloads.

The results?

Jomablue Event App engagement increased by 50% year on year following the change to a PWA. And we aren’t the only ones seeing results like these. Leading businesses across many industries are singing the praises of PWA apps, demonstrating measurable increases in engagement and conversion for their audiences. It seems that removing download delays, streamlining the user experience, and reducing barriers to use improves customer engagement. Sounds familiar doesn’t it? Jomablue is excited to have again taken the lead in the use of this new technology and we are seeing measurable benefits for our clients. Businesses reach more attendees with their event content when using Jomablue Mobile Event App.


Choosing the right event management software is crucial for the success of your event. Here’s a step-by-step guide to help you make an informed decision:

As mobile device usage has evolved significantly since the early days of the Internet, Progressive Web Apps (PWAs) have emerged as a blend of traditional web pages and mobile applications. PWAs use standard web technologies to deliver an app-like experience, combining the best of both worlds.

No, a PWA is not a native app. While PWAs resemble native apps in appearance and functionality, they are built using web technologies and are accessed through web browsers.

PWAs can access various device features similar to native apps, such as the camera, geolocation, and other sensors, providing a comparable user experience.

No, PWAs are designed to work seamlessly across different devices and operating systems, including Android and iOS, offering a universal experience.

Yes, PWAs are designed to function well even with slow or no internet connectivity, thanks to their offline capabilities enabled by service workers.

Unlike native apps, PWAs do not require installation from an app store. Users can access them directly via the web. PWAs are optimised for performance in areas with poor connectivity and are a cost-effective alternative to developing native apps. Additionally, PWAs do not need app store approval, allowing for faster deployment.

The decision to invest in a PWA or a native app depends on your business needs. PWAs are ideal for expanding your reach and engaging with a broader audience on the mobile web. Conversely, native apps are beneficial for deepening engagement with existing loyal customers. Evaluate your specific business goals to determine the best option.

Users can easily add a PWA to their device’s home screen for quick access without occupying significant storage space. This eliminates the need to search for the PWA online each time.

PWA’s can’t be downloaded from the app store.

PWAs provide a hassle-free experience by eliminating lengthy download and installation processes. They save device storage space and are easily discoverable through search engines, negating the need to search in app stores. This convenience enhances user satisfaction and engagement.

Book a Demo

Begin your event planning for your upcoming webinar series or event with Jomablue. Whether it’s hybrid or in-person, our platform streamlines every aspect of event management, from registration to analytics. With tools for seamless check-in, attendee engagement, and data insights, we ensure a successful event experience. Schedule a consultation today to see how we can elevate your event and maximise its impact.

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