What are Tags and how do I use them?

The more information you have about a lead, the better your post-event follow-up process will be.

When you receive your lead capture device at the event, we will train you on how you can setup your own profile tags. The tags will allow you to add custom attributes to each lead when you capture them. For example, you may wish to setup tags that identify ‘hot’, ‘warm’, and ‘cold’ leads. Alternatively, you may wish to add tags based on a particular product offering; ‘Product A’, ‘Product B’.