Jomablue Wins Best AI for Lead Capture & Qualification

Lead Capture Winner at AI-Edition of the Event Technology Awards.

Jomablue has won Best AI for Lead Capture & Qualification at the inaugural Event Technology Awards: AI Edition 2026. The win was announced in London on 24 June 2026 at the first AI-only edition of the established Event Technology Awards, judged independently across a global field of event technology providers.

The category recognises AI that makes event leads more accurate, better qualified and ready to act on. For Jomablue, that is AI-recommended tagging, which gives organisers, sponsors and exhibitors qualified leads with real intent attached the moment they are captured.
Jomablue wins Best AI for Lead Capture and Qualification at the Event Technology Awards AI Edition 2026
Best AI for Lead Capture & Qualification, presented in London on 24 June 2026.

Scoring Behaviour, Not Counting Scans

Most lead capture counts badge scans. A scan confirms someone visited a stand. It says little about what they cared about, which sessions shaped their thinking, or whether they are ready for a conversation. Jomablue approaches the problem differently. Smart Badge technology captures interactions across the whole event, and Jomablue’s AI turns those signals into qualified leads with intent attached, live during the event. AI-recommended tagging keeps the data clean and consistent at the point of capture, so teams can follow up while interest is still warm. Lead data is live and real-time. Sponsors and exhibitors work from a live link to their leads throughout the event, and Jomablue connects with the systems they already use. The result is not a longer list of names after the show. It is better ones, ready to act on.

How Jomablue Thinks About AI

At Jomablue, AI has never been a talking point. It is a design decision. For 25 years, the company has specialised in the hardest parts of live events: arrival and check-in, exhibitor, sponsor and session experiences, and the data that ties it all together. AI earns a place in the product where it changes outcomes for the people running events, and nowhere else. That belief shaped the work the judges assessed. As the industry debates the state of AI in event technology, Jomablue’s answer has been consistent. Rather than bolting AI onto an existing product, the company designs it into the layers where accuracy and timing matter most, so customers get better decisions during the event, not just a report after it.
AI in events should not be a novelty. It should do the work. This award recognises AI our customers rely on every day to turn live conversations into qualified leads, and that is exactly where we will keep building.
David Haysom-McDowell · CEO, Jomablue
The Jomablue team accepting the Best AI for Lead Capture and Qualification award in London
Now Live in Lead Capture

AI-Powered Voice Memos

The recognition lands alongside the newest step in the same work. AI-Powered Voice Memos are now live in Jomablue Lead Capture. Record a voice memo at the booth, mid-conversation. AI turns it into clean, structured notes on the lead record, surfacing the intent signals that matter. Richer context, captured live, without breaking the conversation in front of you.
Jomablue's Event Technology Awards AI Edition 2026 trophy

A Growing Record at the Event Technology Awards

The win continues Jomablue’s record with the organisation behind the awards. Independent recognition matters in a category crowded with claims. These awards are judged, not self-declared, and they place Jomablue’s work alongside the largest names in event technology, measured on outcomes rather than marketing. Follow the Event Technology Awards on LinkedIn for the full 2026 results.

Event Technology Awards 2025

Best Event Management Platform

Recognition for the depth and reliability of the full Jomablue offering across enterprise event programmes.
AI Edition 2026 · Finalist

Shortlisted in Three Categories

Best AI for Audience Insights & Analytics, Best AI for Lead Capture & Qualification, and Best AI for Sponsorship Activation & Measurement.
AI Edition 2026 · Winner

Best AI for Lead Capture & Qualification

Judged recognition for AI-recommended tagging, qualifying leads with intent attached the moment they are captured.

Frequently Asked Questions

What did Jomablue win at the Event Technology Awards AI Edition 2026?Jomablue won Best AI for Lead Capture & Qualification at the inaugural Event Technology Awards: AI Edition 2026, announced in London on 24 June 2026. The category recognises Jomablue’s AI-recommended tagging, which gives organisers, sponsors and exhibitors qualified leads with intent attached the moment they are captured.
What is AI-recommended tagging in Jomablue Lead Capture?AI-recommended tagging is a Jomablue Lead Capture capability that suggests accurate, consistent tags at the point of capture. It qualifies each lead with intent attached the moment it is created, keeping lead data clean and giving sales teams a clear picture of who to follow up first.
How does Jomablue use AI in event lead capture?Jomablue builds AI into Lead Capture where it changes outcomes rather than adding novelty. Smart Badge technology captures interactions across an event, and Jomablue’s AI turns those signals into qualified leads with intent attached, live during the event. AI-Powered Voice Memos convert spoken notes into clean, structured notes on the lead record.
What are AI-Powered Voice Memos?AI-Powered Voice Memos are a feature of Jomablue Lead Capture. A rep records a voice memo at the booth, mid-conversation, and Jomablue’s AI turns it into clean, structured notes on the lead record, surfacing the intent signals that matter without interrupting the conversation.
Has Jomablue won Event Technology Awards before?Yes. Jomablue was named Best Event Management Platform at the Event Technology Awards 2025. At the inaugural AI Edition in 2026, Jomablue was a three-time finalist and won Best AI for Lead Capture & Qualification.
Who runs the Event Technology Awards AI Edition?The Event Technology Awards: AI Edition is run by the team behind Event Tech Live and the established Event Technology Awards. The 2026 edition was the first dedicated entirely to AI in event technology, with winners announced in London on 24 June 2026.

“AI’s job in events is to make the customer more successful. Everything else follows that.”
— As quoted in Event Tech Live, 12 May 2026